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The Digital Marketing Minute

Creative Strategy tips for busy people. Multi-lingual bestselling author Alex Rodríguez shares ideas on how to increase your visibility, transform your brand, and attract more business, in daily 60-second segments that are easy to listen and put into practice. This is CreativeStrategyTips.com's official podcast. Did you enjoy this minute? You can schedule 15 of them to talk with Alex about *your* business challenges for free here: http://alexrodriguez.website
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Nov 6, 2015

In this episode of The Digital Marketing Minute, we talk more about the Audience-Building Tactic known as Email Marketing. We also discuss:

- Why email is still one of the most direct channels of communication.

- The three main questions you should consider when deploying an email marketing tactic.

- The reason why identifying the recipients and their motives is so critical when implementing this tactic.

- Why thinking about the content they receive is one of the most critical questions you need to ask.

- Why you need to think about expected actions ahead of time, before even sending the first email.

- Some other questions that might help responding (but only after dealing with the first three!).

Listen to more episodes at: http://DigitalMarketingMinute.net

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