In this episode of The Digital Marketing Minute, we talk about Engagement Tactics. We also discuss:
- How Engagement Tactics follow a very different approach from the other categories of tactics we've been discussing.
- Why a brand may choose to stimulate engagement as an objective for their efforts.
- Why having your brand turn up in organic conversations can help your business move further along.
- How to enable conversations, rather than force them.
- The range of conversations and emotions that brands should be ready to face when implementing these tactics.
Listen to more episodes at: http://DigitalMarketingMinute.net