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The Digital Marketing Minute

Creative Strategy tips for busy people. Multi-lingual bestselling author Alex Rodríguez shares ideas on how to increase your visibility, transform your brand, and attract more business, in daily 60-second segments that are easy to listen and put into practice. This is CreativeStrategyTips.com's official podcast. Did you enjoy this minute? You can schedule 15 of them to talk with Alex about *your* business challenges for free here: http://alexrodriguez.website
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Feb 15, 2016

In this episode of The Digital Marketing Minute, we talk about how to optimize your digital presence by applying A/B Testing. We also discuss:

- How to perform an A/B test, and which variants you will be looking to make in order to apply this technique effectively.

- What the end goal of this technique is.

- What we call "a winner" and what to do with it.

- How A/B Testing can be applied again and again to improve your performance.

- How to select the best A/B Testing tool.

Listen to more episodes at: http://DigitalMarketingMinute.net

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