In this episode of The Digital Marketing Minute, we talk about the Sales Tactic known as Coupons. We also discuss:
- When the idea of coupons began, and with which brand.
- The idea behind implementing discounts through coupons in the first place.
- The strategic thinking that may prompt you to consider implementing a coupon in your campaign.
- What a coupon looks like in the digital world.
Listen to more episodes at: http://CreativeStrategyTips.com/podcast